Our Values

  • We are a family-owned business with strong family values. This means we actually care about people – our staff, our consumers, our customers and our suppliers.  We wouldn’t be here without them.
  • We are proud to be renowned in the industry as passionate about our brands.  We walk the talk.
  • We are straight up people - we say what we think and do what we say.
  • We believe that reputation is a reflection of integrity.  Being Loyal comes easily to us.  
  • We combine fresh perspective with years of experience to create Brand Magic.

Our Vision

To be the leading and most sought after lifestyle & performance distributor in Australasia.

We are very selective about the brands we partner with and will never take on a brand we don’t believe in because there is no tenure in that.  
We look for brands that:

  • Have a rich history and brand story we can tell
  • A differentiated product or offering that is a category leader
  • Is best-in-class
  • Has a genuine reason to exist

If you have a brand that meets the above then we’d love to explore the opportunity with you.

You can contact us here.